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FREE 10-Week B2B Email Marketing Trial

We’re looking for three B2B companies, who don’t currently use email marketing, as part of their marketing communication and want to generate more leads, grow the business and increase sales.

 

Three carefully selected companies will receive a FREE 10-week Email Marketing Trial worth £10k. We are so confident that we can make an impact on your business through email that we are offering this 10-week trial free of charge.

 

We only have 3 places available for the 10-week trial in May, so contact us, to find out if you qualify for the trial today.

“80% increase in sales”

“I have been extremely impressed.

IOL helped to transform our Email Marketing campaigns and in turn results by introducing automation, split testing and an efficient marketing strategy which has directly resulted in an increase in sales across the business of 80%.

I can highly recommend IOL Marketing. They have been, and 3 years on, continue to be a pleasure to work with.”

Carlo Abbonizio, Head of Sales, Pinnacle Media Partnerships

What’s included in the trial?

Each of the 3 businesses we choose will get our 10-point, full-service email marketing package:

Strategy

Working with you, we will design develop an email strategy the delivers

Strategy

Working with you, we will design develop an email strategy the delivers

Platform Set Up

We will set the campaign up on our email marketing platform

Platform Set Up

We will set the campaign up on our email marketing platform

Email Design

Bespoke email template will be created specifically for your campaigns

Email Design

Bespoke email template will be created specifically for your campaigns

Content

Working with you to understand the offering, we write all the email copy

Content

Working with you to understand the offering, we write all the email copy

Data

Manually harvested data collected specifically for your target audience

Data

Manually harvested data collected specifically for your target audience

Send Credits

Free of charge email send credits for our email marketing platform

Send Credits

Free of charge email send credits for our email marketing platform

Automation

A specifically designed automated workflow, to ensure effective delivery

Automation

A specifically designed automated workflow, to ensure effective delivery

AI Technology

To improve open & click through rates and increase engagement

AI Technology

To improve open & click through rates and increase engagement

Response Management

We monitor responses for leads and send them directly to you for follow up

Response Management

We monitor responses for leads and send them directly to you for follow up

Performance Reporting

Regular reports to monitor the performance of you campaigns

Performance Reporting

Regular reports to monitor the performance of you campaigns

How it works

We will schedule a meeting with you to discuss the product or service you would like to market over the free trial period. We will draft an email marketing strategy, define your target audience and we will also agree a target for us to hit over the free trial period. This might be an agreed number of leads generated, an actual sales figure or revenue.

 

We will then set up the email marketing platform and our data team will start collecting relevant and up to date contact data ready for the trial. Our design team will also start putting your emails together building the automations and configuring up the AI software to maximise performance.

 

Once all emails have been signed off, we’re ready to start sending the emails out. We will create and monitor a custom inbox and send over all the leads as soon as they come in. We’ll also set up a report to keep track of performance towards the target.

What happens after the 10-week trial is complete?

If we deliver the agreed target then you are automatically signed up to our 12 month email marketing package (weekly price agreed before start of trial). Our 12 month package builds on what we have created for the 10 week trial, we will continue to supply data and work with you on weekly email campaigns, with the aim to keep the leads coming in on a daily basis.

 

If we don’t hit the target, but get close, we may agree to extend the trial slightly, otherwise you walk away and there will be no costs incurred.

 

Interested? Fill in the form below and if you qualify we will be in touch.

Apply now

Is your business predominantly B2B or B2C?
B2BB2C


Do you have nationwide coverage or multiple locations?
YESNO

Who we are looking for

Over the last 10 years, we’ve worked with a wide range of businesses, so we have a really clear idea where we can make the biggest impact.

That’s why we’re looking to select 3 businesses who meet these criteria – we’re confident we can generate a significant and sustainable ROI.

B2B

The majority of our experience is in B2B and the slightly more relaxed regulations around B2B email marketing compared to B2C make our methods much more impactful.

National coverage

Businesses with National/International coverage, or at least multiple locations around the country see a much better and more easily scalable return from our email marketing services.

Turnover

We are looking for companies with an annual turnover of approximately £1m-£5m, though this is not essential.

Business model

We are ideally looking for businesses that require a steady flow of leads to increase your sales pipeline.

Reviews

very knowledgeable and reliable

Have worked with IOL for years and they have massively improved and helped our business. Very knowledgeable and reliable. Always on hand when needed and work incredibly hard to make sure we get everything completed by a certain time. Highly Recommend

Gareth Phillips Whole in 1 Golf

would not hesitate in recommending IOL

I've worked with IOL for many years, most recently at Transform Hospital Group, where they helped to review and improve our email marketing activity. They developed a series of automated programmes to engage new leads and move them through the sales funnel, resulting in improved deliverability, engagement levels and conversion rates. I would not hesitate in recommending IOL.

Stuart Taylor Transform Hospital Group

notable increase in ROI

IOL were responsible for the strategic planning and delivery of our email marketing campaigns over two years. Over that period we saw a notable increase in ROI. We were able to track that directly back to their work. IOL also trained our team to a very high standard and are always available for ongoing support at a moments notice. They are very reliable and I wouldn’t hesitate to recommend them.

Matt Wiles Infoserve

80% Increase In Sales

I have been extremely impressed. IOL helped to transform our Email Marketing campaigns and in turn results by introducing automation, split testing and an efficient marketing strategy which has directly resulted in an increase in sales across the business of 80%. I can highly recommend IOL Marketing. They have been, and 3 years on, continue to be a pleasure to work with.

Carlo Abbonizio Pinnacle Media Partnerships

A valuable asset

IOL are a valuable asset in any type of marketing campaign. Able to turn their hands to any project or any subject, utilising both creative and analytical skills to meet tight deadlines. They are a pleasure to work with!

Tony Veverka BioEden

They are Superb

IOL are brilliant, they not only deliver a great quality of work but are extremely knowledgeable and able to communicate actions and steps very clearly and in plain English, facilitating the engagement of all teams. They are Superb.

Julian Prieto MyEdge2

True professionals

I’ll be honest.. I don’t write many reviews. So, when I take time out of the hectic day to write one it’s because a company has gone over and above to deliver. Would I recommend IOL? Yes! Are they true professionals? Yes! Do you receive the end result that was promised? Absolutely!

Kelly Brayshaw W1G

Quadrupling our conversion rate

With their extensive experience in the ophthalmic surgery market, they have transformed the performance of our digital marketing activity – almost quadrupling our conversion rate! With their continued support, we’re confident there is more improvement yet to come.

Lee Brearley London Eye Hospital

Significant increases in business

IOL have been responsible for planning & deploying our email marketing strategy to drive incremental sales from our contact database. We’ve seen significant increases in business generated from our database since they took over. I wouldn’t hesitate in recommending them.

Derek Oliver Infoserve

Transformed our digital approach

An extremely flexible and committed member of the team who could turn his experience to a host of different challenges. He transformed our approach on digital channels, developing new strategies across eCRM, leading teams within our call center and relaunching our email marketing campaigns.

Jon Hughes Ultralase

4-fold increase in conversion rates

Having reviewed our campaign performance, they identified & fixed a number of issues and implemented conversion improvement ideas, resulting in a 4-fold increase in conversion rates. Their commitment, analytical approach and knowledge make them a pleasure to work with.

Julian Prieto London Eye Hospital

Loyal, Dedicated, Problem Solvers

We've had the pleasure of working with IOL Marketing for the best part of two years now to help us optimise our email marketing activities. They are loyal, dedicated, problem solvers and deliver on time every time. I cannot recommend them highly enough.

Denise Gee MagnaCarta Communications