Get a consistent daily flow of qualified sales enquiries.
Get a consistent daily flow of qualified sales enquiries.
Does your business need a regular flow of enquiries?
Do you sell your products or services to other businesses (B2B)?
Do you lack the time or experience to set up and manage marketing campaigns?
Our tried and tested email marketing programme will reliably and consistently deliver 8-10 high quality sales enquiries, every week, with minimal effort and time input from you.
Simply tell us about your target audience and the products or services you want to promote and we manage everything, forwarding your enquiries in real-time.
All you need to do is follow up and close the deals.
Platform
We use Spotler – a powerful, specialised B2B email marketing platform, and set up everything for you.
Content
We work with you to understand your offering and create simple, well-written and engaging emails to maximise response rates.
Data
We don’t buy cheap databases or rent lists. We take the time to understand your target audience, then conduct thorough desk-based research and manually collect contact details that match – making it the best possible quality.
Automation
We build a series of automated email marketing campaigns to promote your brand, products and services, drip feeding in the data we’ve collected every day.
Response Management
We handle all responses, ensuring GDPR compliance and passing on qualified enquiries as they come in.
Find out how we can help your business…
We've had the pleasure of working with IOL Marketing for the best part of two years now to help us optimise our email marketing activities. They are loyal, dedicated, problem solvers and deliver on time every time. I cannot recommend them highly enough.
Denise Gee, MagnaCarta Communications
Having reviewed our campaign performance, they identified & fixed a number of issues and implemented conversion improvement ideas, resulting in a 4-fold increase in conversion rates. Their commitment, analytical approach and knowledge make them a pleasure to work with.
Julian Prieto, London Eye Hospital
An extremely flexible and committed member of the team who could turn his experience to a host of different challenges. He transformed our approach on digital channels, developing new strategies across eCRM, leading teams within our call center and relaunching our email marketing campaigns.
Jon Hughes, Ultralase
IOL have been responsible for planning & deploying our email marketing strategy to drive incremental sales from our contact database. We’ve seen significant increases in business generated from our database since they took over. I wouldn’t hesitate in recommending them.
Derek Oliver, Infoserve
With their extensive experience in the ophthalmic surgery market, they have transformed the performance of our digital marketing activity – almost quadrupling our conversion rate! With their continued support, we’re confident there is more improvement yet to come.
Lee Brearley, London Eye Hospital
I’ll be honest.. I don’t write many reviews. So, when I take time out of the hectic day to write one it’s because a company has gone over and above to deliver. Would I recommend IOL? Yes! Are they true professionals? Yes! Do you receive the end result that was promised? Absolutely!
Kelly Brayshaw, W1G
IOL are brilliant, they not only deliver a great quality of work but are extremely knowledgeable and able to communicate actions and steps very clearly and in plain English, facilitating the engagement of all teams. They are Superb.
Julian Prieto, MyEdge2
IOL are a valuable asset in any type of marketing campaign. Able to turn their hands to any project or any subject, utilising both creative and analytical skills to meet tight deadlines. They are a pleasure to work with!
Tony Veverka, BioEden
I have been extremely impressed. IOL helped to transform our Email Marketing campaigns and in turn results by introducing automation, split testing and an efficient marketing strategy which has directly resulted in an increase in sales across the business of 80%. 4 years on, they continue to be a pleasure to work with.
Carlo Abbonizio, Pinnacle Media Partnerships
IOL have been responsible for the strategic planning and delivery of our email marketing campaigns for years. Over that period we saw a notable increase in ROI. We were able to track that directly back to their work. IOL also trained our team to a very high standard and are always available for ongoing support at a moments notice.
Matt Wiles, Infoserve
Have worked with IOL for years and they have massively improved and helped our business. Very knowledgeable and reliable. Always on hand when needed and work incredibly hard to make sure we get everything completed by a certain time. Highly Recommend
Gareth Phillips, Whole in 1 Golf
I've worked with IOL for many years, most recently at Transform Hospital Group, where they helped to review and improve our email marketing activity. They developed a series of automated programmes to engage new leads, resulting in improved deliverability, engagement levels and conversion rates.
Stuart Taylor, Transform Hospital Group