At IOL we are experts in high volume B2B lead generation. Using automated email campaigns, we generate a consistent flow of high volume and high quality sales leads for businesses looking to significantly increase revenues.
We have developed a unique full-service approach, managing all your email marketing from beginning to end. From initial data collection through to design, copywriting, workflow management and delivering those all-important leads.
We use powerful AI tools and a wealth of marketing experience to help businesses of all sizes build, improve, automate and manage their email marketing. Regardless of how sophisticated your current marketing communications are, we can tailor a solution to increase lead conversions, grow your pipeline and close more sales, faster.
Email marketing sits at the core of what we do. What sets us apart though is our ability to do more. We have a diverse and highly skilled team of content marketers, designers, social media specialists, analysts and developers, as well as email marketers. Always on hand to help drive your business forward.
We are so confident that we can make an impact on your business that we are offering a FREE 10-week trial, worth £10,000, to 3 carefully selected companies.
We’re looking for 3 B2B companies, who don’t currently do much email marketing and want to generate more leads, grow the business and increase sales.
In these uncertain times, it’s more important than ever to have a recovery plan in place.
Get in touch now to find out how we can help you plan and implement campaigns to quickly increase sales and kickstart your business.
We can help with a wide range of digital marketing, particularly the integration of CRMs, websites and other marketing platforms. Get in touch if you have a requirement you’d like to discuss.
very knowledgeable and reliable
Have worked with IOL for years and they have massively improved and helped our business. Very knowledgeable and reliable. Always on hand when needed and work incredibly hard to make sure we get everything completed by a certain time. Highly Recommend
would not hesitate in recommending IOL
I've worked with IOL for many years, most recently at Transform Hospital Group, where they helped to review and improve our email marketing activity. They developed a series of automated programmes to engage new leads and move them through the sales funnel, resulting in improved deliverability, engagement levels and conversion rates. I would not hesitate in recommending IOL.
notable increase in ROI
IOL were responsible for the strategic planning and delivery of our email marketing campaigns over two years. Over that period we saw a notable increase in ROI. We were able to track that directly back to their work. IOL also trained our team to a very high standard and are always available for ongoing support at a moments notice. They are very reliable and I wouldn’t hesitate to recommend them.
80% Increase In Sales
I have been extremely impressed. IOL helped to transform our Email Marketing campaigns and in turn results by introducing automation, split testing and an efficient marketing strategy which has directly resulted in an increase in sales across the business of 80%. I can highly recommend IOL Marketing. They have been, and 3 years on, continue to be a pleasure to work with.
A valuable asset
IOL are a valuable asset in any type of marketing campaign. Able to turn their hands to any project or any subject, utilising both creative and analytical skills to meet tight deadlines. They are a pleasure to work with!
They are Superb
IOL are brilliant, they not only deliver a great quality of work but are extremely knowledgeable and able to communicate actions and steps very clearly and in plain English, facilitating the engagement of all teams. They are Superb.
I’ll be honest.. I don’t write many reviews. So, when I take time out of the hectic day to write one it’s because a company has gone over and above to deliver. Would I recommend IOL? Yes! Are they true professionals? Yes! Do you receive the end result that was promised? Absolutely!
Quadrupling our conversion rate
With their extensive experience in the ophthalmic surgery market, they have transformed the performance of our digital marketing activity – almost quadrupling our conversion rate! With their continued support, we’re confident there is more improvement yet to come.
Significant increases in business
IOL have been responsible for planning & deploying our email marketing strategy to drive incremental sales from our contact database. We’ve seen significant increases in business generated from our database since they took over. I wouldn’t hesitate in recommending them.
Transformed our digital approach
An extremely flexible and committed member of the team who could turn his experience to a host of different challenges. He transformed our approach on digital channels, developing new strategies across eCRM, leading teams within our call center and relaunching our email marketing campaigns.
4-fold increase in conversion rates
Having reviewed our campaign performance, they identified & fixed a number of issues and implemented conversion improvement ideas, resulting in a 4-fold increase in conversion rates. Their commitment, analytical approach and knowledge make them a pleasure to work with.
Loyal, Dedicated, Problem Solvers
We've had the pleasure of working with IOL Marketing for the best part of two years now to help us optimise our email marketing activities. They are loyal, dedicated, problem solvers and deliver on time every time. I cannot recommend them highly enough.
A well planned, automated email marketing communications programme, along with highly targeted, bespoke messaging, can provide a significant and sustainable source of valuable leads and sales.